Die FBB betreibt den Flughafen Schönefeld und über ihre Tochtergesellschaft BFG den Flughafen Tegel. Im Jahr 2017 wurden an den Flughäfen rund 33,3 Millionen Passagiere befördert. Damit ist Berlin der drittgrößte Flughafenstandort in Deutschland. Um die nötigen Kapazitäten für die Zukunft zu schaffen, entsteht derzeit der neue Flughafen Berlin Brandenburg Willy Brandt am Standort Schönefeld.
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Annual Report 2011

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Annual Report 2011

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→ 26 | Berlin Brandenburg Airport → Annual Report 2011 Dr Till Bunse, Director Marketing and Public Relations Interview Dr Till Bunse Director Marketing and Public Relations What does the record of 24 million passengers at the Berlin Airports Schoenefeld and Tegel mean for the opening of BER? Bunse: It is of course a great success for us to have set a new passenger record in the year before the operational start-up of the new airport. That was a substantial push, more than we had really planned. And it shows that the airlines are looking forward to having the new airport and are getting into position well in advance. Once the new fees had been approved in April 2011 and the airlines by and large had the security needed for their plan- ning, the earlier announcements of withdrawals were not carried out. On the contrary, the airlines stepped on the accelerator. That was an important signal for us and a confirmation that the project was headed in the right direction. What are the highlights at BER with respect to new destinations and airlines? Bunse: We will have 17 new destinations at the start of the summer timetable, making it the most successful summer timetable of all time in Berlin’s airport history. At the same time, we expect more passengers than ever

efore: this summer, we will become the third-largest hub for oneworld in Europe. airberlin is expanding its presence here and will strengthen the hub by adding Los Angeles and Windhoek and increasing the frequency of flights to New York and Abu Dhabi. We built the airport precisely with this hub idea as it is now being realised by airberlin in mind. Lufthansa’s expansion is especially noteworthy. Six additional aircraft will be stationed here to service new routes in Europe from BER. They will include three destinations which have previously not been accessible from Berlin. But we will also have new destinations for Air France and Norwegian or TAP and Jet2 as new airlines. This generates a domino effect – when one comes, the next one wakes up and comes as well. Traffic attracts more traffic. How do you describe the strategic orientation of BER? Bunse: We are taking up a position similar to that of airberlin, with strong links to Eastern Europe and simultaneously functioning as a hub for routes to Scandinavia. With this kind of European transit function in place, the long-haul routes can be expanded as well. What does the opening of a completely new airport mean for your department? Bunse: We are concentrating on the planning of the opening ceremonies. They include the open house days in the middle of May and the official opening ceremony on 24 May. The airlines want to be there to present themselves and their aircraft. It is also important, of course, that we have a smooth transition on 2 and 3 June and can celebrate the last flights in Tegel and Schoenefeld and the first flights at BER with the airlines. Annual Report 2011 � Berlin Brandenburg Airport | 27 � Will there be an opening campaign for the new airport? Bunse: Yes, we will launch a “Willy greets the world” campaign featuring advertising posters in Berlin and Brandenburg. Moreover, there will be a Willy Brand image film which will play in cinemas and cross-regionally before the 8 o’clock Tagesschau (news programme) on ARD. There has never been an advertising campaign of this magnitude at the airports in Berlin. What do you think will excite passengers most about the new airport? Bunse: I think passengers will be excited most of all by the clear and straightforward concept. This is a rare thing for airports of this size. And that they will have very, very short distances to travel by rail in comparison with other airports. Thanks to the “one roof” concept and its central check-in area, passengers at BER will always know exactly where they have to go: after checking in, they go through a large security checkpoint to the Marketplace. They will not have to look for new orientation points to find their gates until they leave the Marketplace. The distances are relatively short for an airport handling more than 24 million passengers. What will you do on 04 June 2012? Bunse: I can’t say at the moment. Naturally, we will take a very close look at the passenger flows in the terminal on the Monday after the operational start-up. And if there is an acute need, we will support our colleagues in operations. „We will have 17 new destinations when the summer timetable goes into effect, the most successful summer timetable of all time.“ Dr Till Bunse, Director Marketing and Public Relations

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